National nonprofit that brings joy and comfort to children and teens whose mothers are terminally ill or have died by continuing traditions they shared with their mothers.

Mommy's Light Challenge: Create regional and national awareness campaigns for a young nonprofit organization.

Results: Privileged to serve Mommy’s Light from its early years, NouSoma has been responsible for the organization’s national communications and marketing strategy. We helped elevate Mommy’s Light’s media presence with feature articles in Ladies Home Journal, People magazine and Woman’s World, as well as dozens of regional newspaper, radio and TV features. From snail mail to e-mail blasts and Tweets®, NouSoma has created attention-getting messages, fund-raising campaigns, newsletters, brochures and annual reports, and served as creative director for a groundbreaking bereavement education DVD.